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Social Media Minute: Should I buy followers on Instagram or Twitter?

At one point in time, buying followers could have been a good plan. But in today’s market, that move can ruin your account. Here’s how to grow your following in a legitimate, sustainable way.

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How to Create a Solution-Based Marketing Message

Selling your customer the solution to his problem speaks to his primitive instinct. If you show him the solution and explain in simple terms how easy it is to obtain the solution, he will buy your product. Here’s how to create your solution-based marketing message.